Makeup Advice

Blush guide: how to apply blush naturally and beautifully

Feb 28, 2020

While foundation plays an important role in any beauty routine by concealing open pores or dark spots, it can also mask your natural complexion and expression. That’s where blush comes in. Just a few dabs of color to the cheeks can open a world of aesthetic options, from accentuating the natural tones and contours of your face to sharpening or softening your overall complexion. Use this guide to journey into the world of blush and conjure that cute, charming look—or, restore a natural flush that glows from within.

Share this page

How to apply blush for any look?

Choosing the right blush is more than simply picking a color. You can choose from different formulas—powder, cream, or liquid—depending on your desired finish.

Powder blushes are the easiest to use, especially when applied with professional blush brushes. Brushes with a lot of soft bristles tend to hold plenty of powder for rendering natural nuances and finishes. Start by applying a generous amount blush powder on the brush, tapping off any excess powder over a tissue or the palm of your hand. Next, apply a light dab of color in wide, circular, sweeping motions along the lines of your cheekbones to create a soft effect without conspicuous borders. This will bring out a naturally healthy, flushed look. ?

For a chiseled appearance, blend a powder blush at a sharper angle of the brush along the cheek lines. Avoid applying blush below the nose line, as this might create a droopy-cheek effect.

If you have high, prominent cheekbones, apply light colors in broad, circular strokes to?soften the cheeks. Strong colors can draw too much attention to the cheeks by emphasizing their height and volume. Avoid reddish colors and let the powder blend naturally into the skin.

Take note of symmetry when applying blush. Always blend blush in the same direction on each side of your face and double-check that the darkest parts of the cheeks match perfectly on the left and right side.

How?do professional makeup artists prevent harsh lines??

A broad-tipped blush brush won’t leave harsh lines. For the best effect, the brush tip should follow the handle as you apply the blush to your cheeks.

The right blush finish for you

Just like formulas, you can customize your blush texture with a variety of finishes, from matte to glow. Choosing the right finish depends on personal preference and the type of look you’re trying to achieve, but be sure to watch out for finishes that might clash with your skin type.
Young women prone to cakey makeup may want to select a matte blush finish to avoid excessive shininess, while mature women should go for a matte or natural glowing finish with fine granules rather than a strong luster blush. Looking to hold back on the pearl-effect but still want something more sheer than matte? Go with the velvet-like quality of the semi-matte type.

Each finish gives a different texture:

Glow:?Youthful, healthy, clear, and transparent
Semi-matte:?Soft, light, and foggy
Matte:?Refined, delicate, and fashionable?

Sophisticated blush techniques

A well-chosen blush can improve skin color and add contour to the face. If you want to downplay the skin color difference between your face and neck, try blending leftover blush powder upwards from the bottom of the chin after doing your cheeks.
Trying?to soften the contours of your nose? Add a touch of color at the bridge of your nose. Concerned more about dullness around the lips or flakiness in your foundation? Obscure it by gently brushing touches of red from beneath the nose down to the upper lip.

What’s your blush color?

Keep in mind that not every blush is going to fit your desired look—choose the right shade to flatter your complexion.? Go with a pink blush for fair skin tones, coral or red for medium skin tones, or orange and beige for darker skin. If you’re in the mood to experiment with different blush colors, play it safe by first combining them with other makeup colors that blend naturally with your skin.
For a makeup look with a sense of unity, try matching the colors of your cheek blush and lip color. When you wear bright red lipstick, for example, a light dab of red blush will conceal any hints of flakiness in your foundation.
Makeup is a creative medium for expressing your individuality, so have fun with it! By coordinating your color palette with your cheek blush, you’ll be creating your ideal makeup masterpiece in no time.

Category Index



Use of cookies

We require your consent to the use of cookies before you can visit this website.
I consent to the use of cookies.


We are sorry that you have decided not to use cookies.
Unfortunately, our website does not work optimally without the use of cookies. Hence, you will be unable to visit this page.
If you would like to change your mind and authorize the use of cookies at this time, please click here.

About cookies

We, Kanebo group companies in Japan (Kanebo Group Companies), use cookies on our webpages to improve our webpages, including enhancing information, services provided and the ease of use of the webpages, and on some pages, to authenticate membership for login, customize the service contents or distribute advertising based on browsing history. A cookie is an electronic file that is transmitted from a particular webpage to a browser viewing that page which can be retrieved later to distinguish a customer’s computer.
We also use a system operated by a provider other than us for use of cookies. For more details, see here.
You can disable or delete cookies in your browser settings. However, this makes certain services, including services requiring login, unavailable.

Use of cookies

We require your consent to the use of cookies before you can visit this website.
I consent to the use of cookies.

Use of the cookie information by 3rd party service providers

In order to analyze user access and optimize advertising distribution, Kanebo Group Companies have acquired statistical website usage information through cookies or web beacons operated by 3rd party service providers (*1) and also distributed advertising via 3rd party service provider on their websites. The cookie information used for access analysis or advertising distribution by 3rd party service providers cannot be used to distinguish an individual. Kanebo Group Companies in conjunction with 3rd party service providers have optimized and distributed advertising (ex. retargeting advertising and behavior targeting advertising) based on the customer’s previous access to Kanebo Group website or other website with a combination of 1st party cookie (ex. Google Analytics Cookie) and 3rd party cookie (ex. DoubleClick Cookie).

(*1) 3rd party service providers whom Kanebo Group Companies engage for web access analysis and advertising distribution refers to the following companies.
For details of cookie information use by 3rd party service providers, please visit their website linked below.
If you wish to disable cookies (opt-out), please access the opt-out pages of each 3rd party service provider described below and follow the steps to disable cookies. Please note that disabling cookies (opting-out) may restrict use of some services.

Service for optimization of advertising distribution

Service for website access analysis

List of opt-out pages

Opt-out page for Google Inc.:
Opt-out page for Google Inc. DoubleClick cookie:
Opt-out page for Yahoo Japan Corporation:
Opt-out page for FreakOut, Inc.:
Opt-out page for Facebook, Inc.:
Opt-out page for D.A.Consortium Inc.:

Use of Google Analytics

Kanebo Group Companies use Google Analytics on their websites to collect information for marketing and promotion, conduct statistical analysis of website usage, perform maintenance and management, and solve problems. Even though Google Analytics collects user information via cookies, information that can be used to identify an individual is not collected. User information collected by Google Analytics via cookies shall be managed by Google in accordance with Google’s privacy policy.
If you refuse to have your information collected by Google Analytics on?Kanebo Group Companies websites, you can suspend collection of information by enabling the Google Analytics Opt-out Add-on on the following Google page.
Google Analytics Opt-out Add-on

For more details on the information collected by Google Analytics and Google’s privacy policy, please visit the following Google websites. Please note that none of the?Kanebo Group Companies shall be responsible for any damages resulting from the use of Google Analytics services.
Google Analytics Terms of Services
Google Policy and Terms

Page Top